- Press Releases -

RWC & Command Arms Accessories Taps CMG Marketing & Events as Agency of Record

December 10, 2013

RWC Group, LLC (RWC) and Command Arms Accessories (CAA) is pleased to announce the appointment of CMG Marketing & Events as their agency of record. RWC Group is the exclusive distributor of Concern Kalashnikov firearms which includes Izhmash Saiga and Baikal rifles and shotguns.

CMG Marketing’s experience in the shooting and outdoor markets, coupled with its relationships within the industry, were key reasons for RWC and CAA to bring the Johns Island, South Carolina agency onboard. CMG Marketing will work with RWC and CAA to develop a fully integrated marketing program, including public relations work and create a comprehensive multimedia campaign.

According to Thomas McCrossin, CEO of RWC and Command Arms, “we wanted an agency with CMG Marketing’s experience in the shooting industry and one that has a solid track record with leveraging marketing and media resources for our brands while maximizing our exposure in industry publications.”

“We are excited to be partnering with RWC and CAA and be able to position their brands in the top magazines in the industry and continue to grow market share here in the United States,” says Cathy Williams CEO and President of CMG Marketing and Events.

CMG Marketing and Events adds RWC and CAA to their client list which also includes ATK Sporting Group, Blaser USA, and SHOT Show® Industry Days at the Range™.

About RWC

RWC Group, LLC was established in June, 2011 and began operations in January, 2012 as the exclusive US Importer of Izhmash Saiga Rifles and Shotguns. Founded in 1807, Izhmash is one of the world’s oldest firearms manufacturers and since its start has exported and supplied small arms to the Russian Army. In 1947, Kalashnikov’s AK-47 was designed and manufactured at Izhmash. Today, Izhmash’s most popular products in the US market are the Saiga rifles and shotguns which are based on the Kalashnikov AK-47 design. In September, 2013 during an International forum meeting held in Izhevsk Russia the International Firearms Industry was formally introduced to Concern Kalashnikov with RWC being honored as the exclusive US Importer of Concern Kalashnikov products. Currently, these product lines will consist of all Izhmash and Baikal rifles and shotguns however new additions to the Concern Kalashnikov companies will be added in 2014.

Visit www.rwcgroupllc.com for more information.

About Command Arms Accessories

CAA is the world’s leader in the development and manufacturer of advanced, superior small arms accessories. Our products are specifically designed to meet the rigorous demands of tactical solutions required by the world’s armed forces, law enforcement and weapons professionals. CAA products are thoroughly tested by elite military units and special law enforcement agencies before production. This allows our products to provide the consumer with the highest quality small arms accessories available. Visit www.commandarms.com for more information.

About CMG Marketing & Events

CMG is a full-service marketing company with the capability to manage product launches, produce catalogs, television ads, magazine ad sales, internet initiatives or concise, press releases, media planning, develop corporate logos and manage sponsor relationships. With a full complement of creative assets on hand, projects can be turned around quickly. For additional information, visit our website at www.cmgmarketingandevents.com.

Contact

Kelsey Williams

CMG Marketing & Events

Kelsey@cmgmarektingandevents.com

843-410-2739 x102